Apple suppliers to cut production as iPhone 7 sales slow down: Report

Apple iPhone 7 suppliers to cut down production facing decline in monthly shipments starting November

By: Tech Desk | Published:November 16, 2016 6:14 pm
Apple, apple iphone 7, iphone 7 plus, iphone 7 sales, iphone 7 plus sales, decline in iphone 7 sales, iphone 7 demand, iphone se, iphone 7 shortage, iphone 7 plus shortage, apple news, technology, technology news Apple iPhone 7 and iPhone 7 Plus were launched on September 7 in San Francisco

Apple iPhone 7 and iPhone 7 Plus are just two months old, and KGI Securities analyst Ming-Chi Kuo believes that the phones have already reached peak demand, and are now facing a downward trajectory in sales. He predicts that both phones are seeing a gradual decline in monthly shipments starting as early as this month.

In a MacRumours report, Kuo has said that Apple’s suppliers will be revising the shipments of the iPhone 7 series phones between 5-15 per cent in November and December owing to the lower than expected demand from customers. This he believes is due to the limited improvements the iPhone 7 lineup brings to the previous generation iPhone 6s and iPhone 6s Plus.

Even while the larger iPhone 7 Plus remains mainly out of stock (or with few available variants) in the country. Kuo noted that this is not because of a higher demand for the phone, but is as a result of fixed capacity of the units. Only the iPhone 7 Plus (128GB) Jet Black and Black versions of the phone are available on the company’s official online retailer Flipkart.

Some earlier reports have suggested that Apple stands to gain from the Samsung Galaxy Note 7 disaster (and ultimate cancellation) of the phone. Rumours have also suggested that Apple might be coming out with a new colour variant – ‘Jet White’, which will be similar to the Jet Black colour introduced this year. Leaked renders of the device cropped up on a Japanese blog, and suggests that Apple might be planning to introduce a new variant mid-cycle to drive up sale.

Read- Apple iPhone 7, 7 Plus to get ‘Jet White’ colour variant: Report

Apple has never released a new colour variant after the launch of a flagship. Kuo had earlier said that Apple does not plan to launch a successor to the iPhone SE in 2017 in a bid to boost the dwindling sales of its 2016 flagships.