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RDP, a leading IT hardware and mobility devices manufacturing company, on Wednesday announced the launch of its RDP ThinBook ultra slim laptop at Rs 9,999. The 14.1-inch laptop is claimed to be India’s most affordable laptop in its segment. Developed in strategic association with ecosystem players Microsoft and Intel, the new device aims to address the needs of entry-level consumers looking for an affordable yet robust device.
The laptop, weighing 1.4 kg, is equipped with Intel Atom x5-Z8300 Processor, Windows 10, 32 GB and up to 128 GB of expandable storage, 2GB RAM and 10,000 mAh Li-Polimer battery with 8.5 hours backup.
Telangana’s Information Technology Minister K.T. Rama Rao, who launched the laptop, assured all support to the company for its plans to manufacture the device in Telangana in three to four quarters. Priyadarshi Mohapatra, Country General Manager, Consumer Channel Group, Microsoft India and Anand Ramamoorthy, Director – consumption sales, Intel South Asia also attended the launch.
Vikram Redlapalli, founder and managing director, RDP Workstations Pvt. Ltd said that they plan to sell 30,000 to 40,000 devices during the current financial year. He said despite the low cost, the device had not been compromised. It can be used for education and for all basic and above basic applications.
The company plans to come out with more powerful variants of the device, which was designed in Hyderabad but manufactured in Taiwan. Vikram is confident of further bringing down the cost by manufacturing the device in Telangana by availing the incentives the state offers.
Incorporated in 2012, the company started manufacturing low-cost computing devices called thinkline using server based computing system instead of conventional personal computer and later expanded to mini PCs, catering to corporate and small and medium businesses. “This is our first product in consumer space. We see a huge potential in affordable computing devices,” he said.
The company also showcased its other affordable products like 8″ Gravity Tablets, 10.1″ ThinBook 2-in-1 Laptops, the ThinBook Convertible and the PlugPC, all powered by Intel processors and Microsoft. The company, which so far invested seven to eight million dollars, had revenues of four million dollars during the last financial year.