The power of data is going to change a lot of things we do in the coming years. But before that, it is going it redefine life across everything we do. Intel thinks it is time we think of data differently. The chipmaker’s new Immersive Media technology will use large amounts of data from scores of high-definition cameras to viewers the choice they have never had, of watching from any angle they want, gaining any perspective from inside, outside the field or even within the field itself.
While the Winter Olympics in South Korea will be the first to get a full VR broadcast powered by this technology — where the chipmaker will use data to produce and deliver the most immersive and realistic experience on VR — Intel also announced a new partnership with Paramount to start an exploratory project on volumetric content.
So, powered by immense amounts of data from scores of high definition 180 or 360-degree cameras and the power of computing that can make sense of all this data real-time, Intel is confident that it will change the way movies are made.
In fact, the first step here will be the move towards data points called Voxels from the present day Pixels. In his keynote at CES 2018, Intel CEO Brian Krzanich defined this as a pixel placed in a three-dimensional space that adds depth and volume to the content captured to give us volumetric video.
“Everything inside that cube is data. When you capture the data in a voxel, you are no longer capturing just a point of view, you are capturing everything,” he said, explaining how this meant giving the users to change his point of view from any angle he wants. “The result redefines what an immersive experience is.”
The world’s largest chipmaker set the stage for this shift to data perfectly. In fact, the setting was almost surreal. Humans, artificial intelligence-driven virtual avatars, LED-covered dancers, flying lights… the real and the virtual matched beat for beat, step for step before Krzanich stepped on to the stage for his CES 2018 keynote. The past week has been the most discordant for Intel in a while, but data-only band Algorythm helped the chipmaker start-off with all the right notes at the world’s largest tech show. Truly, data can rock.
And this data is the future of Intel, till now known as more of a PC-centric company. So the company had a lot more on show, from Mobileye cars that drive on their own to Volocopter’s autonomous choppers which can fly with one passenger who does not have to pilot it.
By 2020 the average person will generate 1.5GB of data a day, a car will 4TB, a plane 40TB. But how this is changing technology is essentially with the way this data is used. While the earlier models were all about storing this data as a static commodity, now data will move all around us at unimaginable speeds, Krzanich said.
This literal “flood of data” will change our lives like never before. The first touchpoints will be art and space. There is, for instance, the work of Refik Anadol who created art by mapping the wind patterns of Istanbul through the year. Data is also the foundation of innovation, helping NASA map parts of the universe still well beyond us humans.
“We are still discovering new ways to apply the power of AI and data. These discoveries will impact nearly every sector of innovation, and Intel is at the forefront of this revolution, bringing to life the promise of data-driven experiences through autonomous driving, AI, 5G and VR. At Intel, we not only see a world of infinite possibilities where technology makes our lives easier, we see a future where technology makes the world a better place,” Krzanich said. We are not sure if the world will become a better place with all the artificial intelligence, but if what we saw at the Intel keynote is any indication, it might just be a more fun place.
Disclaimer: The author is attending CES 2018 in Las Vegas at the invite of Intel India, which is paying for travel and accommodation.