As the exclusive online partner,Yahoo! India will host the film microsite and launch a contest where users can submit their Internet love stories. Farhan and Deepika will choose the best love story and meet the winners in person.
Today,relationships have found a whole new expression through the Internet. A recent Yahoo! Valentines opinion poll indicated that over 50 percent of the people felt online romance has taken over off line romance. We are excited to partner with a film that showcases a contemporary love story with Internet as an integral part of building and managing relationships, said Nitin Mathur,Director-Marketing,Yahoo! India.