If the duration of a journey is between 5 to 12 hours, most travellers choose bus transport, says a survey which had participants hailing from cities like Chennai, Hyderabad, Delhi, Mumbai, Pune and Bengaluru.
Based on interaction with a sample size of 500 customers, online bus booking platform Travelyaari took a survey that sheds light on traveller’s behaviour and preferences with regard to road travel.
The survey revealed that if the duration of a journey is between 5 to 12 hours, 76 per cent of travellers in India choose bus transport.
- Ae Dil Hai Mushkil Audience Reaction: Ranbir, Aishwarya, Anushka Starrer Gets A Thumbs Up
- Bigg Boss 10, October 27 Review: Navin, Lokesh Fights During The Immunity Task
- Shivaay Audience Reaction: Ajay Devgn Impresses Viewers
- Pakistan High Commission Staffer Caught With Defence Documents: What It Means For India & Pakistan
- The Royal Opera House Reopens After Decades Of Neglect: Here’s A Quick Tour
- Tata Sons Rubbishes Cyrus Mistry’s Allegations: Here’s What Happened
- Pakistan High Commissioner denies allegations leveled on his staffer for espionage activities
- Odisha: Villagers Refuse To Cremate Dalit Woman’s Body
- Here’s What Farhan Akhtar Said On Karan Johar-MNS ‘Deal’ Over Ae Dil Hai Mushkil’s Release
- Government’s Diwali Gift to Central Government Employees, Pensioners
- Bigg Boss 10 26th October Review: This Episode Is All About Fights
- New Zealand Beat India By 19 Runs In Ranchi; Series Levelled At 2-2
- DND Toll-Free: Noida Toll Company Moves Supreme Court Against Allahabad High Court
- British PM Theresa May Says Kashmir Is A Matter For India, Pakistan To Sort Out
- J&K: Students Suffer As Schools Along LOC Forced To Shut Amid Firing
Of the customers surveyed, almost 60 per cent were a part of a family with one child and 40 per cent had two children. Transport choices also seem to be dictated by the availability of additional incentives.
Apart from regular discounts, online bus booking is highly influenced by ease of use and loyalty points offered with 57 per cent travellers marking ‘offers and ease of use’ as their primary incentive.
It was observed that the respondents from different segments prefer to travel by bus when it is an overnight journey to visit their native place and tend to prefer bus travel because of the comfort and ease of booking.
The survey also included questions regarding the preferred leisure activity of respondents and 52 per cent travellers choose to watch TV and movies to relax and unwind during their road journeys.
“Amongst other results, we have been pleased to find that respondents from across different segments prefer to book their bus tickets through categories ‘ease’ and ‘attractive offers’ as the reasons for their preference,” Aurvind Lama, CEO and Co founder of Travelyaari said in a statement.