Use social media to counter negative publicity against Kashmir: Minister to Omar Abdullah

Akhtar said the former chief minister has a huge fan following on social media, especially Twitter, and he should lead by way of engaging and encouraging the younger generation on social media for creating a positive perception about the Valley.

By: PTI | Srinagar | Published:July 2, 2017 2:19 pm
Omar Abdullah, Omar Abdullah social media, kashmir unrest, kashmir publicity, negative publicity, indian express news, india news National Conference supremo Omar Abduallah (File Photo)

A Jammu and Kashmir minister has appealed to former chief minister Omar Abdullah to leverage his fan following on social media to counter “negative publicity by a section of national electronic media” against Kashmir and help promote tourism in the Valley. The appeal was made by Minster for Public Works Naeem Akhtar, who is also a government spokesman, yesterday while speaking as a chief guest at the prize distribution ceremony of the 7th J-K Golfers Association Tournament at Pahalgam Golf Course in south Kashmir’s Anantnag district.

Describing Omar as a social media leader, Akhtar said the former chief minister has a huge fan following on social media, especially Twitter, and he should lead by way of engaging and encouraging the younger generation on social media for creating a positive perception about the Valley. “We have immense tourism potential which has remained untapped due to many reasons, including the way in which a section of national electronic media is portraying Kashmir. But we can counter that through social media,” he said.

“Nowadays, people are using social media heavily and we should capitalise this for our benefit and all of us must join this campaign against defaming Kashmir,” the minister said. He said Kashmiris have to win the war of perception by making tourists believe that people are tourist-friendly, hospitable and the place is also safe.

“It is our collective responsibility to win the war of perception. I congratulate you for participating in the golf tournament and keeping the tourism alive in your own way. We have to organise more such programmes to attract not only golfers but other tourists too,” he said.

Akhtar said the state is blessed with stunning golf courses in Srinagar, Pahalgam, Gulmarg, Jammu and Ladakh whichneed to be vigorously promoted. The minister said the government was making all out efforts to build tourism infrastructure across the state. “Now reaching Anantnag from Srinagar will take less than one hour as the national highway with all its bye-passes will be ready by September. We will be building and upgrading requisite infrastructure for public and which will also help the tourism sector,” he said.

Akhtar said road upgradation has been started from Seer to Pahalgam and Seer to Ashmuqam via Hapatnar. “The execution will facilitate the locals and help tourism sector grow,” he added.

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  1. S
    Shafted mohammed
    Jul 3, 2017 at 6:07 am
    First and foremost shut this traitor and his father put them on an isolated jail in chandipur.
    Reply
    1. B
      Bob Bhatt
      Jul 2, 2017 at 4:54 pm
      Do you guarantee that social media will not be used against India.? Again politics. shut up.
      Reply
      1. D
        Damodar Biswal
        Jul 2, 2017 at 3:57 pm
        Why the minister is not appealing to the stone pelters to stop doing so for attracting tourists?Why has he not made any attempt to stop the separatists from spreading hatred .?He is a hypocrite.Playing politics.
        Reply
        1. A
          Anil Asthana
          Jul 3, 2017 at 2:14 pm
          Omar Abdullah will never tell the stone pelleters to stop. He will Never endaevour to promote tourism in the valley.... Till he comes back in power again. At this moment he will criticize the ruling government, now he is a great supporter of Muslims who are demanding separate Kashmir.
          Reply