Realizing the need to disseminate “critical and vital information” regarding all aspects of the Chennai floods on “real-time basis” so as to assist those affected in “seeking and finding help”, the government on Wednesday asked all private satellite news and and current affairs television channels and FM radio stations to broadcast all the “relevant and vital” information—as brought out by the concerned government agencies–that is of “immediate requirement” to the general public.
Stating that many agencies, including public broadcasters All India Radio and Doordarshan, have been disseminating vital information on the efforts of the government and other agencies in relief and rescue operations, including information pertaining to weather-related warnings, help lines, contact numbers of personnel, and on-the-ground situation in the flood affected areas, the Information & Broadcasting ministry, in an advisory issued today, asked the private media to broadcast this information as well.
Acknowledging that private TV channels and other broadcasting media have also been communicating information regarding the flood situation in Tamil Nadu to the local public, the advisory has stated that “yet it is found necessary to enhance the efforts at informing the public on vital matters concerning the situation, so as to assist them in seeking and finding help whenever and wherever required”.
The I&B ministry’s advisory has stated that “considering the enhanced gravity of the situation”, the need for dissemination of critical and vital information regarding all aspects of the disaster on real-time basis has become “all the more imperative”.
The advisory has been sent to all private satellite news and current affairs channels, the Indian Broadcasting Foundation, the News Broadcasters Association, the Association of Regional Television Broadcasters of India, the FM Association and some other related bodies.