Queen of Pop Madonna’s MDNA has seen the largest second-week percentage sales drop for a Number 1-debuting album since Nielsen SoundScan began tracking sales in 1991.
The album slid from No 1 to No 8 on the Billboard 200 with a 86.7 per cent sales decline falling from 359,000 to 48,000,The Hollywood Reporter said.
The percentage dip surpassed the record set by pop star Lady Gaga’s ‘Born This Way’,when it fell 84.27 per cent in its second week on the chart dated June 18,2011.
MDNA’s large fall was expected,as its debut was bolstered by sales gained from a concert ticket/album promotion as well as preorders from iTunes.
MDNA’s lead single ‘Give Me All Your Luvin’ (featuring Nicki Minaj & MIA) peaked at No 10 on the Billboard Hot 100.