It’s important to build my brand as Bollywood is a fickle place: Sunny Leone

Sunny Leone has collaborated with New York-based start-up Escapex and launched her mobile app.

Written by Priyanka Sharma | Mumbai | Published:November 30, 2016 8:07 pm
Sunny Leone app, sunny app, sunny Leone e-commerce, sunny leone ranveer Singh, sunny leone Sonam Kapoor, social media, Bollywood news, indian express news, indian express Sunny Leone launches her mobile app, as she wants to be on the safer side in case her Bollywood journey ends.

Actor Sunny Leone says she always wanted to expand her horizons in e-commerce as she feels she is a product of social media and the “Baby Doll” star wants to be on the safer side in case her Bollywood journey ends.

“I realised it quickly in my journey here that it’s only I who would have to adjust because Bollywood will never change. I always knew that I wanted to have my own e-commerce. The shelf-life of a Bollywood actor is not always long until you are Salman, Shah Rukh or Aamir Khan!” Sunny told reporters here at the launch of her mobile app.

Also read | Sunny Leone among BBC’s 100 most influential women

The actor further said, “So, it is important for me to build my brand in such a strong manner that in case I don’t make beyond one film or a few films, I have something to fall back on.”

Sunny has collaborated with New York-based start-up Escapex. The actor said that while she is excited about interacting with her fans on the app, she herself is a follower of actor Sonam Kapoor’s social media profiles. “I like following Sonam. Every day, she does something new so she is quite interesting to watch. I would, in fact, want her to join me on my app! That would be fun,” Sunny said.

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When asked which male actor she would want to have with her on the platform, Sunny was more than happy to name Ranveer Singh.

“Ranveer Singh keeps doing crazy and fun things and he has a great fashion sense as well!”