The first song from Ranbir Kapoor-Anushka Sharma starrer, ‘Bombay Velvet’, titled, ‘Mohabbat Buri Bimari’ will premiere first hotstar.
This will be the first time ever in the history of cinema that a song will be premiered on the new digital platform in the middle of a sports tournament – IPL match between Mumbai Indians and Chennai Super Kings on Friday (April 17) at 7.45pm.
Since its launch on February 1, hotstar has taken the digital world by storm. It has seen immense growth with a million downloads in the first 6 days and nearly 15 million downloads since its launch.
Bombay Velvet, which is a large screen adaptation of Gyan Prakash’s ‘Mumbai Fables’, will release on May 15.