Kumar Sanu post Dum Laga Ke Haisha success: People’s tastes haven’t changed

Kumar Sanu, who crooned his way out of oblivion with Dum Laga Ke Haisha, talks about the changing industry, music lobbies and why he won’t change.

Written by Sankhayan Ghosh | Updated: March 12, 2015 5:08 pm
Kumar Sanu, Dum Laga Ke Haisha, Kumar Sanu Dum Laga Ke Haisha, Dard Karara, Nineties sensation Kumar Sanu, who crooned his way out of oblivion with Dum Laga Ke Haisha, on the changing industry, music lobbies and why he won’t change.

Nineties sensation Kumar Sanu, who crooned his way out of oblivion with Dum Laga Ke Haisha, on the changing industry, music lobbies and why he won’t change.

Anu Malik told us that you were in tears when he called you to his studio to sing for Dum Laga Ke Haisha.

When I entered Anu Malik’s studio, I became emotional. Anu was sitting with his harmonium and started playing some of our old songs, such as those from the film Phir Teri Kahaani Yaad Aayi. Then he played the new tune from the film and said that it’s meant to be be sung only by me. Today, nearly eight singers are made to sing the same song and you are never sure if yours will end up being used eventually. I have experienced this myself quite a few times. In that respect, Anu’s gesture was encouraging. Sadhana Sargam was there too. We recorded the song with 100 live musicians. It was like old times all over again. Initially, I was doubtful whether the songs from Dum Laga Ke Haisha will click with the new audience. But the fact that we have been able to break the clutter, with people clapping and cheering in the theatres, without marketing gimmicks, has proved that good music will always have an audience. It feels great when people say that my voice is the same as it was 25 years ago. (Read: Ayushmann Khurrana and Kumar Sanu take you back to 90s in “Dard Karaara”)

You were once the top playback singer. Do you hold a grudge against your audiences, people who forgot about you?

How can I blame the audience for it? People’s tastes haven’t changed. The problem is with the industry and how they manufacture trends and force them on people’s minds. They keep playing a song 40 times a day and they declare it a hit themselves. There are the big lobbies with their own coterie of singers. The scene is polluted. I even know of singers who pay cash and gifts to get offers. What hurt me though, is how the top heroes for whom I used to sing, and in whose success I had a big part to play, forgot me conveniently. I never turned to them for any kind of help.

dum laga ke haisha, ayushmann khurrana, bhumi pednekar, censor board Dum Laga Ke Haisha turned out to be a surprise package.

What is the reason behind your absence from the playback singing scene for over a decade?

I adopted a simple principle that I won’t sing bad songs, songs that require me to scream rather than sing. I abhor bad lyrics. Look at the kind of lyrics that are being written — Chaar bottle vodka, Jalebi bai, Munni badnam hui. Such work should be strongly condemned. The offers still keep coming and I keep refusing. I will only sing the kind of songs I’m known for.

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What have you been doing in these past years?

I am still very much a playback singer, thanks to all regional films, especially Bhojpuri, Bangladeshi, Nepali and some low-budget Hindi films. I compose as well. Otherwise, I am busy judging reality shows. However, I am against the bogus audience voting system. I did a Bengali music show because they agreed to my condition that the audience will choose the winners. I also do live shows across the globe. The NRI audience loves me a little more than the one in India. They aren’t influenced by Western trends. They appreciate real Indian music — the kind of melodious songs I’ve sung. If you attend one of the shows, you’ll see three generations of people in the crowd cheering.  In fact, in Dayton, Ohio, they celebrate March 31 as Kumar Sanu Day.

What are the major differences you see between the ’90s music and that of today?

The creative collaboration between the composer and the singer used to be a lot more intense. The composer would come up with a tune and I would do a bit of improvisation. Today, the process has also become mechanical, where the singer sits in London and the composer in Mumbai. Secondly, it’s hard to tell one composer from the other. Unlike RD Burman, Laxmikant-Pyarelal, Anand Milind, Bappi Lahiri and Anu Malik, most of the contemporary composers don’t have a distinct style. Same goes for singers.

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