Aam Aadmi Party had created waves across the politics of the national capital and its impact was confirmed with them emerging as the second largest party in 2013 Delhi elections. The common man wondered how a party run by an ‘outsider’ made it so big in its first ever election. Filmmakers Khushboo Ranka and Vinay Shukla treated it as an opportunity to get close to politics and document the rise of a common man Arvind Kejriwal who they now gave the title – An Insignificant Man.
An Insignificant Man has every reason to be the most popular documentary of 2017 after Sachin: A Billion Dreams, but will it be able to fend off competition from Justice League, Tumhari Sulu, and Aksar 2.
Trade analyst Girish Johar said, “An Insignificant Man will release in only selective halls. It is not being released as a contender to other Bollywood films. It’s more like an awareness film.”
Last week, two low budget, content-based films Irrfan starrer Qarib Qarib Singlle and Rajkummar Rao starrer Shaadi Mein Zaroor Aana had released at the theaters. Maybe it would have been a wiser move to release the documentary on November 10 as it wouldn’t have had much competition at the box office.
When we asked Girish Johar about it, he said, “To be very honest, this film isn’t creating a buzz in a commercial manner. It has not managed to create a commercial kind of excitement and garner audience for the film. It has not been released to make news with its box office numbers. Hence the release dates for such films usually do not matter, because they anyway do not stand as a contender anyway.”