Director Deb Medhekar makes malkhamb artistes perform as rock stars for his new music video that has gone viral on social networking sites.
At first glance,its an ordinary video with a group of boys jamming to a rock song. But when the camera zooms out,eyes widen in amazement as one realises that the boys are perched on a khamb (pole). The new music video trending on social networking sites,Malkhamb Rock,has director Deb Medhekar bringing a fresh angle to the ancient sport of malkhamb.
The track,Flying,features a group of five boys wearing funky hoodies and playing various musical instruments such as the trumpet and guitar to a rock song. The only difference is that they do all this on malkhamb poles set up on the terrace of a 14-floor building.
Released last week,the video has already gone viral on social networking sites such as Facebook and Twitter. The agency came up with the idea of either combining Kathakali with b-boying or malkhamb with rock. Inclined to my Maharashtrian roots,I chose malkhamb also because I have been wanting to experiment with this sport for quite some time, says Medhekar.
The song is sung by Suraj Jagan,who has also done playback for Bollywood films such as Rock On!,3 Idiots and Delhi Belly. We wanted the video to have a Maharashtrian essence. So when Jagan sang the song in a complete rock accent,we made him sing it again with some Marathi influence, says Medhekar.
The fact that the boys were on top of a pole,which in turn was on top of a skyscraper,wasnt a problem. The problem was their attire. They are used to performing on the poles with shorts,but for the video,we had to get them in funky clothes. We tried six different fabrics,after which we came up with rubberised fabric for trousers and sole-less shoes so that they get the required friction, he says.