Taking a leaf out of the Aam Aadmi Party (AAP)’s campaign tactics, the Delhi BJP has decided to make its cadre more visible to the general public and news channels covering the party’s functions and rallies.
The Delhi BJP has asked its cadre to start wearing saffron-coloured caps, shoulder cloth and party bands, and preferably same-coloured kurtas, in an effort to leave a lasting impact on people.
The decision was taken at a meeting on Monday, which was attended by Delhi BJP chief Harsh Vardhan, Delhi incharge Prabhat Jha, Vijay Goel and party office-bearers.
“AAP supporters are visible everywhere because they wear caps, claiming themselves as AAP leaders and workers, and it leaves at least an impression on people’s mind that AAP supporters visited their area. To drive home the point that the BJP, too, has been addressing people’s complaints, party workers have been urged to wear saffron caps, cloth or party badges that can identify them as BJP supporters during campaigning,” a leader, present at the meeting, said.
The cadre was also told to start campaigning in earnest and a list of activities to that effect has been prepared by the state unit. With many leaders speculating changes in the state unit soon, the Delhi unit president and Delhi incharge, both have assured that no change was in the offing but their continuation will be based on work done in their areas.
“We are not changing office-bearers. But it has been made clear to them that they cannot stop work when the Lok Sabha elections are round the corner. We have charted the schedule of meetings that every district will hold in the wake of elections to garner support for Narendra Modi,” Harsh Vardhan said.