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Ricoh mobile visual search platform

First implementation is with Disney UTV Digital India's new smartphone app.

Written by Express News Service | Published: April 4, 2013 1:41 pm

Ricoh Innovations Corporation,a Silicon Valley-based subsidiary of Ricoh Company,Ltd that develops innovative technologies and creates new businesses for Ricoh,announced the launch of the Ocutag mobile visual search platform,the first product from its newly formed visual services and solutions business unit.

The first implementation for this technology has been done with Disney UTV Digital’s new smartphone app in India.

Disney UTV Digital has launched its ‘UTV Stars’ mobile app for smartphones powered with the Ocutag platform. The augmented reality feature called Snap Search connects users to their favorite Bollywood stars and allows them to click a snap of a movie poster to provide easy access to customised content like movie trailers,behind the scenes videos,Tweets,pictures and more.

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