Value menus have become the tool of choice at fast food companies to generate traffic. In January, McDonald’s revived its popular Dollar Menu, with items priced at $1, $2 or $3.
While the legal tussle between the entities is going on at various forums, including the Delhi High Court, the NCLT in July had appointed Singhvi as the administrator to ensure smooth functioning of the restaurants run by CPRL.
McDonald’s India in August terminated the franchise agreement and had asked CPRL not to use its brand system, trademark, designs and its associated intellectual property, among others.
As McDonald’s tweeted out something for Black Friday that did not make much of a sense, it’s competitor Wendy’s tried to steal the thunder by taking a dig at them. But just in time an excellent move by the burger chain saved the day. Phew!
Although McDoanld’s India tried to explain why they increased the price, people were not convinced. Netizens felt they were being cheated to pay the same price despite the tax cut on GST and urged government to take strict action.
Bakshi is at loggerheads with McDonald’s since 2013. Later, he had approached the NCLT after McDonald’s removed him from the post of MD of CPRL in 2013. In July this year, the tribunal restored him to his position. It was challenged by McDonald’s in the National Company Law Appellate Tribunal (NCLAT)
After the post went viral, McDonald’s Thailand issued a statement apologising for the incident. In a letter posted on Facebook, the brand also assured customers its employees would follow the global fast-food chain’s safety standards.
McDonald’s India last month terminated the franchise licence of 169 outlets run by Bakshi-led Connaught Plaza Restaurants Ltd (CPRL) in north and east India alleging breach of contract of terms and payment default.
When contacted, Bakshi said: “We have been reliably informed by suppliers to CPRL that they have received letters from Robert Vee Chong, a Director on the board of MIPL, indirectly pressurising them to stop supplies to 169 restaurants run by CPRL.”
NCLT has issued show-cause notice to McDonald’s Corporation and its Indian arm over the contempt plea filed by Vikram Bakshi. He had alleged that by terminating the licence, the food giant has violated the NCLT order which reinstated him as the Managing Director of CPRL
Yesterday, the National Company Law Tribunal (NCLT) had dismissed Bakshi’s petition against cancellation of franchise licence agreement to CPRL, following which Bakshi moved an appeal before NCLAT.
Vikram Bakshi had filed a contempt plea before the NCLT against termination of franchise license of 169 outlets in the north and east India last month by McDonald’s.
Vikram Bakshi was ousted from the post at McDonald’s franchisee in August 2013, following which he approached National Company Law Appellate Tribunal (NCLT) in September the same year. He has been at loggerheads with McDonald’s over management of CPRL.
Last week, NCLAT had given the two parties time till August 30 to consider settling their dispute internally. McDonalds has been at loggerheads with Bakshi since 2013 over the management of Connaught Plaza Restaurant Ltd (CPRL) — their 50:50 joint venture enterprise.
The order came during the hearing of McDonald’s appeal against the National Company Law Tribunal’s July 13 order that reinstated Bakshi as managing director of Connaught Plaza Restaurant (CPRL), its 50:50 JV firm with Bakshi that outlets in north and east India.